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Economical Search Engine Optimization
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SEO Myths
SEO targets natural or organic listing of website and it is totally different from the listing strategy achieved by Pay per Click option, but these are many SEO companies who make false promises and takes money for site optimization. We have listed few prevalent SEO myths which are the weapon of deception adopted by unethical search engine marketers.
1. Multiple Domain Name
It is often said that more than one domain name, better is the chances to rank high in search engine. It may seem lucrative and real when we consider, yes! If one site is discarded, other will show the way. But there is no other dangerous strategy than following the aforementioned idea because preparing a domain more than one obviously takes more time, hard work and more cost too.
Just building a website is not enough to make your website compatible to search engine, it must be optimized accurately and linked properly with potential websites of same sector and go for separate submission of each domain naturally takes more time. It obviously takes sufficient time to prepare a website then just imagine what would be the case if you are going to work equally on each additional domain.
Nowadays, web site submission is not free, major search engines like Yahoo charges $299 per website per year and just think about submitting more sister domains say about 10-15, the cost will touch the sky and it would be difficult for you to manage these websites for long. In the process, it directly hit your business in reverse manner causing grave loss to your business. Another fact associated with submitting more domains is that search engine often considered sister domain as mirror domain and refuses to index them and ultimately penalize or banned your websites completely from search engine. So, never ever deceived by such myth but be practical, try and taste your work first, concentrate on single domain, concentrate on its ranking, spend your time and money optimizing your single domain, spread incoming links and gain more link popularity that enhances the chances of good search engine ranking.
2. Resubmit Your Website Every Week Or Every Month
People often have the misconception that website need to be submitted time to time (weekly/monthly) in order to be visible at an influential position in search engine, but the fact is just the opposite because once the website is in search engine's database, it won't go away or lost but it will remain there as long as it is made correctly, without the inclusion of any fake ideas.
As far as the visibility on natural listing irrespective of any payment strategy is concerned, it may take some time but if it is well optimized and back linked properly, result may come earlier than expected. Whatever may be the case, it is not wise to give an ear to false promise making small SEO companies that prophecies your success on repeated submission of your website and charges you for each submission that yields no result. One more thing you need to be cautious about is that major search engines like Google, Yahoo, Alta Vista considers this repeated website submission approach as spam and banned your website completely from search engine.
Therefore, if you really want your site to fulfill your purpose of gaining best return on investment (ROI), then take help from professional SEO team, who can bring real difference in your business.
3. You Must Attain Number One Or You Must Be In Number One Page
There is a myth that you must be in number one position or in first page of search engine result page but this is not at all true. If you continue to focus just on attaining the top position, your name could be vanished completely from search engine without your knowledge at any possible time.
Search engine optimization and search engine marketing not only focus on ranking of the website but it aims in optimizing the website with best possible keywords and phrases placed proportionately across site's content. The mission is to build a strong portfolio that is potent enough to generate more business lead and increases sale. Your top placement must be supported by targeted keywords and phrases that help achieving maximum ROI by attracting potential clients/buyers. If the site is well optimized by following ethical SEO practices then it will automatically locates itself to a suitable place in search engine. |
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Search Engine Optimization India - SEO Myths
